ROI calculator
What is a better form worth to you?
Enter three numbers from your own website and see how many extra conversions and how much extra revenue a form without friction points brings in.
Your current numbers
What is the goal of your form?Lead generation: prospects request a quote, a demo or a test drive. E-commerce: buyers pay in your checkout. The goal sets the uplift we calculate with.
Monthly website visitsThe number of visits to your whole website in an average month, as your analytics tool reports it.
Website conversion rateThe share of your website visits that ends in a conversion: a submitted form or a paid order.
Average conversion valueWhat one lead is worth to you on average: the value of a deal multiplied by the share of leads that become a customer.
Expected conversion upliftHow much your conversions grow once the friction points are fixed. We calculate with 20% for lead generation by default; move it to match your own expectation.
Your potential with Exatom
Extra revenue per yearThe extra revenue per month over twelve months.
- Conversions per month nowYour monthly visits multiplied by your conversion rate.
- Extra conversions per monthYour conversions per month multiplied by the expected uplift.
- Extra revenue per monthThe extra conversions multiplied by your average conversion value.
Conversions per month
An estimate based on your own numbers, not a promise. In a demo we look at your real forms.