How DELTA radically simplified its online ordering processes with smart form data and continuous optimization
How DELTA radically simplified its online ordering processes with smart form data and continuous optimization.
How Hyundai Europe increased conversions by 28%
“The test drive request is a crucial moment — with Exatom we optimise it to the maximum, and in one market we saw a +28% increase in completion. Exatom is a crucial part of our analytics stack. The tooltips and benchmark data in particular make Exatom a very valuable partner for us.”
Forms and Fields Autofill – how to do it right
What is Autofill or Autocomplete? Autofill is a very popular browser feature that helps users fill in forms more easily, as it automatically populates web form fields with stored data like first name, last name, email, phone number, etc. It can even be used for credit...
UTM & Exatom
Data-driven online marketing is essential today. It does not matter what the goal of your website is. Lead generation or online purchases: in both cases, it is extremely important. Important to know the effects of your marketing tools and the budgets you have invested.
Nudging in web forms
Conversion loss in a checkout or lead form can have many causes.
These include uncertainty, confusion, or technical barriers. Nudging can overcome these form frictions.
Hotjar vs Exatom
If you’re looking to boost your conversions, you might think of a tool like Hotjar. But did you know there’s a more powerful, action-driven solution? Exatom is the tool for those who truly want to make progress in conversion optimization.